With realcycle® we set an example for more sustainability. The production of our eyewear generates quite a bit of acetate residue. We wanted to deal with these valuable resources more responsibly, which is why we came up with the idea of realcycle®. Unique spectacle frames made from 100% recycled acetate – thus closing the circle.
realcycle® was the idea of the brothers Marcel and Fabrice Lauer. With this innovation, we are not only setting an example against the waste of resources, but also an example for the unique look of each individual. Here, sustainability and design go hand in hand – just as we continue to do as a family.
A MORE COLORFUL EVERYDAY LIFE IS GOOD FOR ALL OF US.